Welcome to /Y22
Many of you might wonder whether this year will be better than the previous one or if we are stacked in reverse pandemic driven anxiousness. Personally, physically, health and work-wise, year 21 showed that we can work in the pandemic.
After a thorough observation of google analytics from Y21, I’ll be making some changes to improve the messaging and the overall communication from Gestalt Interactive — GIVE™, Design at Scale™ — DaS™ and 9.Ventures.
The previous website reported 10k visits over the last three years without newsletter, propagation, or direct marketing, yet I still have a few things to improve. It becomes obvious that we need to update the platform and the overall offerings.
The new website Gestalt Interactive will grow consistently and offer a different grade of information. I am streamlining core offering into four key pillars; basic about followed by the process, case studies, manifest landing at grid publication representing the playground in the form of a blog.
Also, the case studies will get a new coat with a focus on design operation, integration and overall impact on the business. A more detailed (production/ delivery-led) version will be moved on to Behance.
This also allowed us to distil the Design at Scale™ method that became the underlying backbone of our recent operations. Now I think it deserves to become an independent design hub. Our ten years of research has proven that design can significantly impact the business well-executed and integrated at the very heart of the organisation from the very beginning.
This covers agencies, startups, small businesses and big corporations. It’s a natural growth, a self-regulated mechanism that allows every business to grow to thrive in the area of their expertise. Design at Scale Hub will inform you about the method and practical examples in the design field.
bringing three different programmes in the form of coaching sessions focusing predominantly on product design delivery in the context of your own business. Programmes are designed for both individuals and teams.
a regularly updated publication defined by four sub-sections focusing on stories and case studies from the industry where the method helped and delivered profound impact.
Twenty years of research distilled in one comprehensive method for growing design teams adequate implementation of design function in your organisation.
allowing all designs to get hands-on the reusable materials for their design session and practices explaining the basic principles and methods.
Stay tuned; thanks for reading!
Thanks to all contributors, especially Matt Press, for their insight and comments shaping this very article.
Jiri Mocicka is a London-based designer, writer, and design coach passionate about Design at Scale. A flexible method that allows designers professionals to integrate the value of design within their organisation through transparency and well-communicated product design development.
Visual stories @designatscaletm
Direct messages and questions, please follow: @designatscaletm